Crypto ETF Boom: 100+ New Launches Predicted, But a 'Single Point of Failure' Looms Over 85% of Assets

Bitcoin symbol with a padlock and ice, illustrating frozen assets or security concerns in the crypto market

The digital asset landscape is on the cusp of a profound transformation, driven by recent regulatory shifts. Following the U.S. Securities and Exchange Commission’s (SEC) approval of generic listing standards for crypto Exchange Traded Products (ETPs) on September 17, the door has swung wide open for a new wave of crypto-linked investment vehicles. This move drastically cuts the launch timeline for these products to a mere 75 days, setting the stage for what many industry experts believe will be an explosive surge.

Bitwise, a prominent asset manager, boldly predicts that over 100 new crypto ETFs will launch by 2026. This optimistic outlook is echoed by James Seyffart, a senior ETF analyst at Bloomberg, who backs the forecast with a crucial caveat:

“We're going to see a lot of liquidations.”


This striking juxtaposition of rapid expansion and subsequent culling defines the immediate future of crypto ETFs. While the generic standards address a timing bottleneck, they do little to solve underlying liquidity challenges. For established giants like Bitcoin, Ethereum, and Solana, this influx of new products is expected to reinforce their dominance. However, for a vast array of other digital assets, this period will serve as a severe stress test.

A Tsunami of Products and Unforeseen Vulnerabilities

The SEC’s recent decision mirrors its actions in 2019 concerning equity and bond ETFs, which saw annual launches jump from 117 to over 370. That boom was swiftly followed by intense fee compression and the closure of dozens of smaller funds within two years. Crypto markets are now running a similar experiment, but arguably with worse starting conditions and inherent vulnerabilities.

A primary concern is the heavy concentration in crypto custody. Coinbase, a leading exchange, currently holds assets for the vast majority of existing crypto ETFs, commanding an astonishing share that could be as high as 85% of global Bitcoin ETF assets. This creates a significant single point of failure. Should Coinbase experience an operational glitch, a security breach, or face regulatory headwinds, the ripple effect could disrupt a substantial portion of the crypto ETF market.

Furthermore, the infrastructure supporting these ETFs, including Authorized Participants (APs) and market makers, relies heavily on a handful of venues for pricing and borrowing. Many altcoins, in particular, lack the necessary derivatives depth to effectively hedge creation and redemption flows without causing significant market movements. This operational plumbing, when put under load, could quickly buckle.

The Intricacies of In-Kind Creations and Market Plumbing

The SEC’s July 29 “in-kind” order allows Bitcoin and Ethereum trusts to settle creations with actual coins rather than cash, which can tighten tracking accuracy. However, this also mandates APs to source, hold, and manage the tax implications for each asset basket. While manageable for highly liquid assets like BTC and ETH, the situation becomes far more complex for thinner underlyings.

In volatile markets, borrow for less liquid tokens could dry up entirely, forcing creation halts and leaving the ETF to trade at a premium until supply stabilizes. APs and market makers can generally handle higher volumes for liquid coins, but their main constraint remains short availability. For new ETFs built on tokens with limited borrow, APs may demand wider spreads or simply withdraw, leaving the fund reliant on cash creations with higher tracking error. Exchanges, too, face risks; Dechert’s October analysis highlighted the potential for trading halts if reference prices become unreliable.

Coinbase’s early mover advantage in custody is now a double-edged sword. While it’s a robust revenue generator, it also makes the firm a critical target for scrutiny. Competitors are emerging, with US Bancorp reviving institutional Bitcoin custody plans, and banking giants like Citi and State Street actively exploring crypto-ETF custody relationships. Their core message is clear: is it prudent to have 85% of ETF flows dependent on a single counterparty?

The Silent Architects: Index Providers

Beyond custody, a quiet but powerful influence rests with index providers. The generic standards tie eligibility to robust surveillance agreements and reference indices that meet specific exchange criteria. This essentially gates who gets to design the benchmarks. Firms such as CF Benchmarks, MVIS, and S&P, already dominant in traditional ETF indexing, are set to replicate this pattern in crypto. Wealth platforms tend to favor indices they recognize, making it challenging for new entrants, even with superior methodologies, to break through.

A Categorical Look at the Upcoming ETF Wave

The predicted wave of ETFs will not be monolithic. We can anticipate several categories, each with its own set of risks and opportunities:

  • Single-Asset Majors (Bitcoin/Ethereum): These will likely see more “me-too” products and fee-cutting clones. While custody for these assets is robust, concentration risk remains high with Coinbase. In-kind creations have largely solved plumbing issues, making fee competition and marketing the main battlegrounds.
  • Single-Asset Altcoins (Solana, XRP, Dogecoin, etc.): Products linked to altcoins with regulated futures or similar qualifying exposure will emerge. Custody for these will be thinner and more concentrated among a few specialists. APs will face significant borrow and short constraints, leading to wider spreads and more frequent periods where tracking errors blow out.
  • Long-Tail and Meme-Coin ETPs (TRUMP, BONK, etc.): These illiquid assets pose the greatest risk. Few top-tier custodians will touch them, forcing reliance on smaller or offshore providers, thereby amplifying operational and cyber risks. Pricing will often rely on composite indexes built from a handful of centralized exchanges, making them vulnerable to manipulation. APs may even be affiliated with the issuer, and creations could practically be cash-only, leading to chronic wide spreads and persistent NAV deviations. Most of these products will require bespoke SEC approval, outside the generic standards.
  • Broad Large-Cap and Index ETPs: These will encompass baskets of major cryptocurrencies. Custody will likely be consolidated across all constituents for simplicity, ironically amplifying the single point of failure if the dominant custodian faces issues. Index design will be constrained by what assets meet surveillance tests.
  • Thematic/Sector Index ETPs: Examples include “DeFi blue chips” or “L1/L2 smart-contract indexes.” Custody might become multi-provider, increasing complexity and risk. Creations can be fragile if even one illiquid component asset breaks down.

The Inevitable Cull and Market Consolidation

As Seyffart predicts, liquidations are coming, likely by late 2026 or early 2027. ETF.com regularly tracks dozens of closures each year, with funds below $50 million often shutting down within two years due to an inability to cover costs. The most vulnerable crypto ETFs will include duplicate single-asset funds with high fees, niche index products, and thematic bets whose underlying markets evolve faster than the ETF wrapper can adapt.

Fee wars will accelerate this cull. New Bitcoin ETFs launched in 2024 with expense ratios as low as 20-25 basis points, dramatically undercutting earlier filers. As the market becomes crowded, issuers will slash fees on flagship products, leaving long-tail funds unable to compete on either fees or performance.

Secondary market mechanics will crack first on thin underlyings. When an ETF holds a small-cap token with limited borrow, demand spikes can force premiums until APs can source enough coins. If borrow vanishes during volatility, creations halt, and the premium persists. In contrast, for BTC, ETH, and SOL, the dynamic reverses: more ETF wrappers will deepen spot-derivative connections, tighten spreads, and solidify their status as core institutional collateral. Bitwise forecasts that ETFs will absorb more than 100% of net new supply in these three assets, creating a positive feedback loop of deeper markets and greater institutional appeal.

Regulatory Guardrails and the Future Divide

It’s important to note that the generic standards are not a free pass for all crypto products. They explicitly exclude actively managed, leveraged, or “novel feature” ETPs, which still require individual 19b-4 proposals. This means that while a passively managed spot BTC ETF might launch in 75 days, a 2x leveraged daily-reset product is back to the traditional, slower approval regime.

SEC Commissioner Caroline Crenshaw has voiced concerns that these generic standards could flood the market with products that bypass individual vetting, potentially creating correlated fragilities that regulators only uncover during a crisis. In essence, the rules are designed to channel the flood toward the most liquid and institutionalized segments of the crypto market.

The stakes are clear: Will this ETF explosion consolidate crypto’s institutional infrastructure around a few dominant coins and custodians, or will it genuinely broaden access and distribute risk across a more diversified ecosystem? The answer will shape the future of digital asset investment.

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